SEO Speaker London Paul Hoda
Looking for an SEO speaker for your London conference, in-house training day, or agency workshop? Paul Hoda turns search engine optimisation into a talk your audience will actually remember. He is a London-based SEO consultant who has worked in search since 2005, and you can read his full background here.
Why book a speaker instead of reading another slide deck? Because SEO only sticks when someone shows you the “why” behind the tactics. Why Paul? Because he still runs live client campaigns every day, so nothing he shares on stage is theory.
The Case Studies Paul Brings Into Every London SEO Talk
Why book an SEO speaker for your London event?
There are several reasons event organisers in London choose to bring in an independent SEO speaker rather than lean on generic marketing content. Some of the main reasons include:- A working SEO practitioner brings first-hand experience, not recycled slides. Paul shares insights drawn from campaigns he’s actively running, not case studies he read about.
- He can show your audience how to actually shortlist and prioritise keywords, rather than just define the term.
- He explains site structure and content decisions in plain language, so non-technical attendees leave with something they can use.
- He demonstrates how to track and report on SEO progress, which is often the part teams struggle with most.
- A specialist speaker saves your programming team the effort of vetting a generic “digital marketing” act — you get someone who lives and breathes search.
What a Paul Hoda talk covers
Every session is shaped around the audience, but most talks and workshops draw from the same core toolkit Paul uses with clients. Topics typically include:- Keyword research: how to find the terms that actually move revenue, not just traffic
- Building and executing an SEO strategy that survives beyond the first quarter
- On-page fixes: structure, content and internal linking explained without jargon
- Reading performance data and knowing which numbers actually matter
- Turning SEO progress into reporting stakeholders will actually read
- What’s changed recently in Google’s guidelines, and what to do about it
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SEO Speaker Available for Events in London
SEO Speaker London
SEO Speaker London Paul Hoda built his speaking material the same way he builds client campaigns — through hands-on technical SEO and Core Web Vitals work across a wide range of live projects. Alongside consulting, he now takes that experience onto conference and workshop stages across London, covering everything from on-page fundamentals to outreach for premium backlinks in national media, built through direct relationships with journalists. Having worked across a wide spread of London industries, he keeps his talks aligned with Google’s current guidelines rather than outdated playbooks. A speaker who’s still doing the work is able to give an audience something sharper than theory — real detail on how premium coverage and backlinks actually get earned. That’s the experience behind sessions on:
- SEO speaker London
- London SEO speaker
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What to Expect When You Book Paul as Your SEO Speaker
Every talk is built to leave the room with something they can act on immediately, covering On Site SEO, Off Site SEO, Technical SEO and the strategy thinking that ties them together. Book a session today and give your delegates the toolkit they’ll actually use tomorrow.1. Auditing Your Site Live On Stage
- Technical walkthroughs: showing audiences how to spot speed, mobile and technical issues in minutes.
- Content review: what “SEO-friendly” content actually looks like, demonstrated on real pages.
- Backlink profile checks: how to judge link quality at a glance.
2. Keyword Research That Attendees Can Repeat
- A simple framework for finding the terms real customers actually search.
- How to weigh competition against search volume when prioritising keywords.
3. On-Page Optimisation Explained Simply
- Title tags and meta descriptions: what actually improves click-through rates.
- Header structure: making content easier to read and easier to rank.
- URL structure: keeping things clean, descriptive and keyword-aware.
- Internal linking: spreading authority and helping visitors navigate.
4. Content That Earns Coverage
- How Paul’s clients produce content strong enough to land guest posts on relevant niche sites.
5. Technical SEO Fundamentals
- XML sitemaps: what they do and why search engines rely on them.
- Robots.txt: guiding crawlers without accidentally blocking your own site.
6. Local SEO for London Businesses
- Winning local search visibility, including setting up and managing Google Business Profile.
- Keeping NAP (Name, Address, Phone) details consistent everywhere they appear online.
- Building local citations and backlinks through directories, guides, niche sites and blog outreach.
7. Link Building Strategy
- A practical approach to earning backlinks from sites that actually matter.
- How outreach campaigns are run and relationships maintained.
- Real examples from campaigns generating 20+ backlinks a month.
8. Making Sense of Performance Data
- How to build monthly reports that show backlinks earned, ranking movement and the metrics that matter.
9. Staying Ahead of Algorithm Changes
- What ongoing SEO maintenance actually involves.
- Spotting and reacting to algorithm updates before they hurt rankings.
- Adjusting strategy based on real performance data, not guesswork.
10. Turning Traffic Into Revenue
- Conversion rate optimisation: why more traffic means nothing without more conversions.
Frequently Asked Questions About Booking Paul as a Speaker
What does an SEO speaker actually talk about?
An SEO speaker explains how search engine optimisation works and why it matters commercially, usually walking through real examples rather than abstract theory.
For most audiences, that’s more useful than a straight product pitch, because it leaves them with something they can apply themselves.
What SEO topics are most requested right now?
Three subjects come up in almost every booking brief:
- How AI-driven search results are changing what “ranking well” even means.
- Core technical basics — page speed and layout stability — explained for non-technical teams.
- Practical local SEO for businesses competing in a specific city or region.
How is a speaking session different from a consulting call?
A talk is built for a room, not a single client: the goal is to give many people at once a framework they can take back to their own websites.
It’s typically less about Paul’s specific service and more about giving the audience transferable, repeatable thinking.
Can Paul tailor a talk to a specific industry or audience?
Yes. Sessions are shaped around who’s in the room — from marketing teams new to SEO through to experienced in-house specialists. Paul adjusts the technical depth and examples used so the content lands whether the audience is beginner or advanced, and can focus on themes like local SEO, technical SEO, or content strategy depending on the brief.
What does a typical SEO speaker session include?
- A walkthrough of current search trends and what they mean practically for businesses in the room.
- Plain-language explanations of technical concepts, so non-specialists aren’t lost.
- Guidance on building content that ranks and genuinely engages readers.
- Time for live Q&A, so attendees can raise their own specific challenges.
- Space to connect with other attendees and specialists after the session.
How do I know if a speaker is worth booking?
Before confirming any SEO speaker, it’s worth asking:
- Can they show real, recent case studies?
- How long have they been practising SEO, not just presenting on it?
- Can previous event organisers vouch for them?
- Do they tailor content to the audience, or reuse the same deck everywhere?
- Are they comfortable with live, unscripted Q&A?
Why book Paul specifically?
Because Paul still runs live SEO campaigns for clients, every example on stage comes from current work, not a case study written years ago. Sessions are built to be practical first, so attendees leave with things they can action, not just inspiration.
He’s a well-known freelance SEO consultant who now brings that same hands-on experience to conference and workshop stages across London and the UK.
What’s the best way to prepare a room for an SEO talk?
The best sessions happen when organisers share a little context beforehand — the audience’s rough experience level, the industries represented, and any specific pain points worth addressing. Paul uses that briefing to angle the talk toward Site SEO, Off Site SEO or Technical SEO, whichever will land best with your particular room.
What do SEO speakers typically charge in London?
Speaker fees in London and the UK vary considerably depending on experience, the length and format of the session, and whether it’s a keynote, workshop, or half-day training. As a rough guide, many established practitioner-speakers charge from a few hundred to a few thousand pounds per engagement, with in-house training days often priced higher than a single conference slot. Exact pricing depends on the brief, so it’s worth getting a quote for your specific event.
How do I find the right SEO speaker for my event?
1. Search for ‘SEO speaker London’ and look past the first few paid or oversaturated results — the busiest names aren’t always the best fit for your specific audience.
2. Ask your professional network who they’ve booked and would book again.
3. Check speaker directories and past conference line-ups for practitioners, not just presenters.
4. Watch clips of previous talks before booking, not just read a bio.
5. Where possible, meet or call the speaker beforehand to confirm they can tailor content to your room.
Paul Hoda, Award Winning SEO Speaker & Consultant
Book SEO Speaker Paul Hoda for Your Next London Event
So you’re looking to bring an SEO speaker into your event. With brands across London already trusting Paul’s client work, booking him to speak is a natural next step. Above everything, Paul wants the SEO industry — and the internet it shapes — to be a little better than he found it. He’s not a fan of confusing, jargon-heavy talks, and he doesn’t think your audience should be either. So every session is built to leave attendees with a clearer, more confident grip on how to get their own website performing. Paul runs a family business and prefers long-term relationships over one-off gigs — that applies just as much to event organisers as it does to clients. Expect straightforward, practical delivery with none of the fluff. Making sure your audience leaves with something they can genuinely use is always the top priority. Get in touch to check Paul’s availability and see how an SEO talk can add real value to your event, year after year. With respect,
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